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Business Data and the New Search Reality: How UBL Helps

9. November 2010


At Universal Business Listing our whole existence revolves around the data that is attached to business. Whether it is in directories, Internet Yellow Pages or just about anywhere else on the Internet it’s our job to ensure that this critical data is concise and controlled. We keep these many data distribution points clean so businesses can benefit from the online space.

When we started this business we knew that just maintaining the right business data was a critical component to online success. As the market has changed so has the level of importance that this data be clean (it’s more important than ever) and how this data is then used to help a business gain more exposure online.

Nowhere is this more evident than in local Internet searches. We have discussed how Google has changed the rules of the game by making their SERP’s (search engine result pages) even more available to the data that goes into a strong Google Place Page listing.

Now, we are not claiming clairvoyance or even an insider track with Google but we anticipated this level of importance and have changed how we do business as well so we can now provide services beyond just data maintenance. We now offer the chance for businesses and agencies to let us do the heavy lifting of the basics around local Internet marketing as it pertains getting the right data, in the right place in the right way.

As an example, take a local business that is doing well with traditional marketing but wants more of an online presence to supplement and complement these successful programs. Rather than struggle through trying to learn and understand a relatively complex local Internet marketing landscape we can navigate it for them for just $299.

Our UBL Professional Service provides the following:

-Submit your business to listing directories

-Submit business data to data aggregators

-Verifies your business listing

-Receive a 'Verified Business' seal

-Quicklistings to 15 major search sites

-Presence analysis for listing accuracy across the Web

-Establish and claim ownership of Search & Social profiles.

-Claim listing ownership with Google, Yahoo & Bing

-Create a Facebook Fanpage for your business 

-Create Foursquare & Twitter profiles

-Manual fast submissions & claiming on all the top search sites

-Social site profiles established

-Creation of Blog sites & Blog directory postings with deep linking 

-Creation of 30-second video for your business

-Video submission to top 10 video portals

Information about our various packages that help businesses and agencies alike get ahead in the increasingly complex local search and Internet marketing is available online.

The bottom line for any local Internet marketing effort is data. Data that you manage and you control. Until you have established a baseline of accuracy and control your efforts in the online space could be for naught.

Universal Business Listing services give you the accuracy and control necessary for successful online marketing. Start today so you won’t waste another online minute of opportunity.